Craft Industry Alliance

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Episode #169: Amy Smart

May 18th, 2020

Today on the show we’re talking about building a quilting business with my guest Amy Smart.

Amy has loved sewing as long as she can remember. She started quilting in earnest after the birth of her first baby 21 years ago, craving a creative outlet and something that 'stayed done' at the end of the day. While enjoying quilting as a hobby, she feels so lucky to have dovetailed this interest into a strong business. She's experienced multiple aspects of the quilting industry, including working in a local quilt shop for 10 years, starting a blog - Diary of a Quilter - in 2008, teaching locally and at large events like the Fat Quarterly retreat, QuiltCon, and Riley Blake's Garden of Quilts, writing and selling her own quilt patterns, publishing a book, and eventually designing fabric collections for Riley Blake Designs. It has been an exciting ride - full of unexpected opportunities and lots of lessons learned along the way.

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Janelle Hardy is the creator and teacher of transformational memoir-writing course The Art of Personal Mythmaking.

Sometimes it feels daunting to write your lifestory down. So let’s start sorting through and organizing all the details you need to structure your memoir inside Outline Your Memoir, a free on-demand video workshop. The workshop will take you through your vast, storied and varied life to get you started with writing it all down.

Janelle’s courses cater to highly creative curious people who have a desire to write their memoirs and heal from the difficult parts of their lifestories at the same time with her Outline Your Memoir workshop, Keep Writing circles and the Art of Personal Mythmaking. Use the coupon code CIA10 for 10% off any of Janelle Hardy’s courses, through the end of 2020.

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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Episode #168: Toni Lipsey

May 4th, 2020

On today's episode of the Craft Industry Alliance podcast, we’re talking about building a crochet business with my guest Toni Lipsey.

Toni is the designer and instructor behind TL Yarn Crafts. Through her printable patterns and cheery video tutorials, she strives to make crochet accessible to makers of every skill level. Toni learned to crochet as a teen but honed her skills after graduating from college. She was bitten by the entrepreneur bug in 2015 and began TL Yarn Crafts as a finished product business. Designing soon became the focus and she was able to quit her day job in 2017. At present, Toni spends her time nurturing her community of over 175K makers across platforms by offering approachable crochet patterns and handmade business wisdom. 

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Today's episode is sponsored by Amy BarickmanAmy is the founder of Indygo Junction and authored the award-winning book Vintage Notions: An inspirational guide to needlework, cooking, sewing, fashion and fun! Visit Amys blog and sign up for her newsletter to follow her journey as she curates and shares fabulous images and projects for you to create. Amy’s will newsletter notify you about upcoming Vintage Made Modern videos and Vintage Notions LIVE events.

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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Episode #167: Heather Ross

April 20th, 2020

On today's episode of the Craft Industry Alliance podcast, we’re talking about fabric design and illustration with my guest Heather Ross.

Author and artist Heather Ross has won fame exploring themes of resourceful and creative living, the natural world, and handmade. Best known for her collectible fabric designs and books that appeal to the handmade and craft markets, she also hosts a wildly popular series of craft retreats held across the country.

Heather’s critically acclaimed memoir How To Catch a Frog chronicles her childhood spent in a remote corner of Vermont, in a wilderness setting that remains a major influence on her creative work. She is also a celebrated illustrator of numerous children’s books, including the best-selling Crafty Chloe series, winner of the Kirkus Star. Heather Ross was a regular guest on The Martha Stewart Show and one of the most-viewed artists featured on the how-to video channel Creativebug. She regularly speaks on a wide range of topics that include creative living, the modern craft movement, and handmade.

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Today's episode is sponsored by Stockabl. Stockabl is a curated wholesale marketplace for handcrafted goods, built by makers like you, not by Silicon Valley. We’ve got convenient features like risk-free Net 60 buyer terms without the hefty commissions, and orders are always paid within 3 days so you don’t have to worry about cash flow.

With the average wholesale order being worth $250 and some platforms charging commissions as high as 25%, switching to Stockabl helps you put an extra $62.50 per order in the bank. How? As makers ourselves, we understand how every dollar counts so we’re waiving our transaction fees.  

Learn more at stockabl.com/craftindustryalliance. Apply to sell today and get your first month free.

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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Episode #166: David and Holly Lesue of Stately Type and Maker Valley

April 6th, 2020

On today's episode of the Craft Industry Alliance podcast, we’re talking about building an ecommerce apparel business with my guests David and Holly Lesue.

Holly is a quilter. She runs Maker Valley—a brand for creative makers (quilters and sewists)—where she designs graphic quilting/sewing tees, writes quilt patterns, curates custom quilt kits and fabric bundles, and designs enamel pins and stickers.

David is a graphic designer. He runs Stately Type—a collaborative t-shirt brand—where he designs graphic tees with the help of his social media followers.

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Today's episode is brought to you by Troll Brothers Quilt Designs. Troll Brothers Quilt Designs is a Canadian online quilt shop located on picturesque Vancouver Island, BC, focusing on today's modern fabrics and trending designers in the quilting industry.  Stacie Wilson, the owner of Troll Brothers, provides you the best online shopping experience and personalized customer service to bring you the fabrics, patterns, and notions you are looking for!

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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Episode #165: Norma Loehr of Orange Lingerie

March 16th, 2020

On today's episode of the Craft Industry Alliance podcast we’re talking about building a sewing pattern business with my guest Norma Loehr.

Norma is the founder and creative director of Orange Lingerie. After a career in financial services, she started Orange Lingerie and began making custom bras for individual clients in 2010. In 2013 she published a book on how to sew and fit bras and then began releasing her own line of bra sewing patterns and teaching her techniques in weekend workshops all over the U.S. 

Her company’s mission is to enable sewists to make their own beautiful and professional looking lingerie.

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Today’s episode is brought to you by Therm O Web, maker of some of the craft industry’s most enduring and innovative brands, including HeatnBond, ZOTS, iCraft and Deco Foil. Based in the Chicago suburbs, second-generation, family-owned Therm O Web is proud to have served the creative community for nearly 50 years with quality products for sewing, quilting, embroidery and paper crafts. Visit thermowebonline.com to learn more.

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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Episode #164: Kate Alarcon

March 2nd, 2020

On today's episode of the Craft Industry Alliance podcast, we're talking about building a business as a paper flower artist with my guest Kate Alarcon.

Kate Alarcón is known for her signature designs of uncommon paper botanicals. She teaches flower crafting workshops through her company, The Cobra Lily, and her remarkable pieces have appeared on sites including Martha Stewart Living, Design*Sponge, Poppytalk, and The House That Lars Built, among others. She lives in the Seattle area.

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This episode is sponsored by Darice.

With over 45,000 arts and crafts items across hundreds of product categories, Darice is your one-stop source for wholesale supplies for your craft hobby, business or store.

Whether you make items to sell at craft fairs and your Etsy shop or you teach workshops or make craft kits to sell, find all the supplies and products you need for your handmade business. Darice is offering an exclusive promotion for Craft Industry Alliance listeners. Visit Darice.com and use promo code CIA15 at checkout for 15% off your order. Offer valid through 3/31/20.

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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Episode #163: Rose Pearlman

February 17th, 2020

On today's episode of the Craft Industry Alliance podcast we're talking about​ building a business in rug hooking with my guest Rose Pearlman.

Rose is an artist and teacher who focuses on textile design. Her workshops center on ways of making beautiful home objects with simple, inexpensive materials. As the daughter of two artists, her parents taught her to value a life filled with creating, tinkering, and playing. She lives in New York City with her family.

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This episode is sponsored by Darice.

With over 45,000 arts and crafts items across hundreds of product categories, Darice is your one-stop source for wholesale supplies for your craft hobby, business or store.

Whether you make items to sell at craft fairs and your Etsy shop or you teach workshops or make craft kits to sell, find all the supplies and products you need for your handmade business. Darice is offering an exclusive promotion for Craft Industry Alliance listeners. Visit Darice.com and use promo code CIA15 at checkout for 15% off your order. Offer valid through 2/29/20.

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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Episode #162: Windy Chien

February 3rd, 2020

On today's episode of the Craft Industry Alliance podcast, we’re talking about fostering creativity through daily practice with my guest Windy Chien.

Windy Chien is best known for her 2016 work, The Year Of Knots, in which she learned a new knot every day for a year. Her work ranges in size from a knot that can fit in the palm of a child's hand to majestic, room-sized installations that are sought after by private collectors. Following long careers at Apple and as the owner of legendary music shop Aquarius Records, she launched her studio in 2015. Select clients include IBM, the National Geographic Society, and the Kering Group, and her work has been covered by Wired, The New York Times and Martha Stewart. Windy’s book about her work was published by Abrams in 2019.

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This episode is sponsored by Search Press. Find your new craft in 2020 and use code NEWCRAFT for a 30% discount on Search Press books on our website, www.searchpressusa.com.

 See Search Press books in your local fiber arts and craft store or view our whole catalog at Search Press North America. Search Press books are sold through Sommer Street and are available at industry events.

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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

 

Episode #161: Liz Gipson and Angela Smith

January 20th, 2020

On today's episode of the Craft Industry Alliance podcast, we’re talking about collaborations with my guest Angela Smith and Liz Gipson.

Angela founded Purl & Loop in 2012 after realizing her “ladder was against the wrong wall” in her sales career and she was determined to find a calling that brought joy and creativity to the world.  While she enjoyed needle crafts, she was more focused on the idea of creating a business from them rather than actually doing them. Since she focused on operations and process in graduate school, the world of manufacturing always had a special attraction.  Purl & Loop was originally a fiber related e-commerce site.  Upon discovering the world of laser cutters in 2014, Purl & Loop moved into the business of creating portable weaving looms and accessories.  Her goal is to create fun, cute and simple weaving products to help makers use up their yarn and thread stash.  When her mind is overactive with creativity, usually in the middle of the night, she reads mystery novels........she averages about one per week.

Liz Gipson has an educational background in community development, wool science, and adult education, and a lifetime of exuberance for introducing beginners to the art and craft of weaving. She hosts a community-funded, online weaving school for rigid-heddle weavers and a resource-rich website. She has written many books about rigid-heddle weaving both self-published and for established publishers. Liz has worked for herself for the past 8 years and before that worked in the yarn trade in publishing and manufacturing. Having spent nearly 20 years in the yarn industry and more than 30 as a weaver, she really enjoys collaborating with yarn makers, tool suppliers, and fellow makers to create unique learning experiences.

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This episode is brought to you by GourmetQuilter. GourmetQuilter has been bringing original quilt patterns to the quilt world for the last 20 years, as well as many quilting tips and techniques video tutorials via GourmetQuilter on YouTube. 0nline projects are a specialty such as Block of the Day, what's in the Box Mystery quilts, Sew Alongs as well as many other delicious items. Go to www.gourmetquilter.com to learn more and use code CIA20 to receive a 20% discount on the GourmetQuilter book, That Town and Country Quilt, through Feb 29th 2020.

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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Episode #160: Abigail McMurray of Yeiou Paper Objects

January 6th, 2020

On today’s episode of the Craft Industry Alliance podcast, we’re talking about building a business as a paper artist with my guest Abigail McMurray of Yeiou Paper Objects. I visited Abigail in her studio in Arlington, Massachusetts to record this interview which was a lot of fun.

With paper as a medium, artist Abigail McMurray combines her background in graphic design and sculpture to create papercraft kits, unique greeting cards, architecturally-inspired artwork, and custom house portraits under the name yeiou paper objects. Abigail’s custom house portraits were awarded an Honorable Mention in the 2019 Etsy Design Awards. These heirlooms capture a home or other building, rendering the details and dimensions in a one-of-a-kind paper sculpture. Abigail lives and works in Arlington, MA with her husband, sister, and cat, who are all very gracious about the tiny bits of paper that end up all over the house.

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​This episode is sponsored by Search Press. Bringing you the finest in art and craft instruction books to improve your skills or ignite a new passion.

For 50 years, Search Press has delighted crafters with detailed instruction books for knitting, crochet, sewing, quilting, fiber crafts, painting and drawing. Start 2020 off with some of the finest books in craft. If you would like to learn more about selling Search Press books in your store or on your website, check out our website searchpressusa.com.

See Search Press books in your local fiber arts and craft store or view our whole catalog at Search Press North America. Search Press are sold through Sommer Street and are available at industry events.

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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.