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Entries from December 2014

Episode #39: Melanie Falick

December 15th, 2014 · Comments

We're talking about craft publishing with my guest, Melanie Falick. Melanie has the been the publishing director of STC Craft, an imprint of Abrams, for nearly 12 years. She is proud to be publishing the works of many wonderfully creative authors, including Heather Ross, Denyse Schmidt, Clara Parkes, Natalie Goldberg, Kaffe Fasset, Lotta Yansdotter, Lena Corwin, and Livia Chetti. She is also the author of several books, including Knitting in America, Kids Knitting, and Weekend Knitting.

We talk about what Melanie looks for in a proposal, what sets her books apart, and how important an author's audience is now to the success of a book. Melanie explains how she works with each author to develop their idea and to produce a beautifully crafted, informative, and high quality finished book. Melanie and I try to look into the future of craft publishing and figure out what we see there.

For complete show notes on this and every episode, visit my blog: https://whileshenaps.com/category/the-podcast/episodes

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Episode #38: Nicole Stevenson and Delilah Snell, Co-Founders of Craftcation and Patchwork Show

December 8th, 2014 · Comments

We're talking about producing craft conferences and shows with my guests, Nicole Stevenson and Delilah Snell. Nicole and Delilah are the co-founders of Patchwork Show, a series of indie craft fairs in California, and Craftcation, a yearly craft and business conference. In this conversation we talk about how these two shows came about and what lessons Nicole and Delilah have learned about producing excellent events for the indie craft community. And, of course, we recommend great stuff we're enjoying right now.

Visit Crafcation online to register for this year's conference (March 26-29, 2015, in Ventura, CA): http://dearhandmadelife.com/craftcation-conference/

And visit my blog, http://www.whileshenaps.com, to see the full show notes for this episode.

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Episode #37: Vanessa Vargas Wilson (The Crafty Gemini)

December 1st, 2014 · Comments

I'm talking about YouTube with Vanessa Vargas Wilson. Vanessa is best known as The Crafty Gemini. She makes weekly instructional videos about sewing, quilting, organic gardening, woodworking, and more. Her YouTube channel has 162,000+ subscribers and over 15 million views. Vanessa and her husband are raising their two young children on a five acre organic farm in Florida. A few years ago Vanessa won the YouTube NextUp contest, which included special training by YouTube, new equipment, and a $35,000 cash prize. Hear how that win helped to propel her career forward. We also talk about Vanessa's Latina heritage and the untapped market of Latina sewing videos and blogs.

Get the show notes for this episode on my blog: http://www.whileshenaps.com.

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