Craft Industry Alliance

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Entries from December 2014

Episode #39: Melanie Falick

December 15th, 2014 · Comments

On today’s episode of the Craft Industry Alliance podcast we're talking about craft publishing with my guest, Melanie Falick. Melanie has the been the publishing director of STC Craft, an imprint of Abrams, for nearly 12 years. She is proud to be publishing the works of many wonderfully creative authors, including Heather Ross, Denyse Schmidt, Clara Parkes, Natalie Goldberg, Kaffe Fasset, Lotta Yansdotter, Lena Corwin, and Livia Chetti. She is also the author of several books, including Knitting in America, Kids Knitting, and Weekend Knitting.

We talk about what Melanie looks for in a proposal, what sets her books apart, and how important an author's audience is now to the success of a book. Melanie explains how she works with each author to develop their idea and to produce a beautifully crafted, informative, and high quality finished book. Melanie and I try to look into the future of craft publishing and figure out what we see there.

Please note that this show used to be called the While She Naps podcast. The name has changed, but the content and host have stayed the same.

To get the full show notes for this episode, visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Meet with show host, Abby Glassenberg, each month for our Craft Business Roundtable, get access to courses and webinars taught by industry leaders, and much more.

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Episode #38: Nicole Stevenson and Delilah Snell, Co-Founders of Craftcation and Patchwork Show

December 8th, 2014 · Comments

On today’s episode of the Craft Industry Alliance podcast we're talking about producing craft conferences and shows with my guests, Nicole Stevenson and Delilah Snell. Nicole and Delilah are the co-founders of Patchwork Show, a series of indie craft fairs in California, and Craftcation, a yearly craft and business conference. In this conversation we talk about how these two shows came about and what lessons Nicole and Delilah have learned about producing excellent events for the indie craft community. And, of course, we recommend great stuff we're enjoying right now.

Visit Crafcation online to register for this year's conference (March 26-29, 2015, in Ventura, CA): http://dearhandmadelife.com/craftcation-conference/

Please note that this show used to be called the While She Naps podcast. The name has changed, but the content and host have stayed the same.

To get the full show notes for this episode, visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Meet with show host, Abby Glassenberg, each month for our Craft Business Roundtable, get access to courses and webinars taught by industry leaders, and much more.

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Episode #37: Vanessa Vargas Wilson (The Crafty Gemini)

December 1st, 2014 · Comments

On today’s episode of the Craft Industry Alliance podcast I'm talking about YouTube with Vanessa Vargas Wilson. Vanessa is best known as The Crafty Gemini. She makes weekly instructional videos about sewing, quilting, organic gardening, woodworking, and more. Her YouTube channel has 162,000+ subscribers and over 15 million views. Vanessa and her husband are raising their two young children on a five acre organic farm in Florida. A few years ago Vanessa won the YouTube NextUp contest, which included special training by YouTube, new equipment, and a $35,000 cash prize. Hear how that win helped to propel her career forward. We also talk about Vanessa's Latina heritage and the untapped market of Latina sewing videos and blogs.

Please note that this show used to be called the While She Naps podcast. The name has changed, but the content and host have stayed the same.

To get the full show notes for this episode, visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Meet with show host, Abby Glassenberg, each month for our Craft Business Roundtable, get access to courses and webinars taught by industry leaders, and much more.

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