Episodes

Monday Feb 19, 2024
Episode #259: Drew Steinbrecher
Monday Feb 19, 2024
Monday Feb 19, 2024
On today's episode of the Craft Industry Alliance podcast, we’re talking about collage and mixed media with my guest Drew Steinbrecher.
Drew has enjoyed working with his hands and being creative from a young age. He has a university degree in graphic design. Along with being a full-time artist he is also freelance graphic designer. He's an avid knitter, photographer, and traveler. He currently lives in Cincinnati with his partner Greg and their Schnauzer Fred.
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Today's episode is sponsored by Craftsy. Calling all crafters! Are you ready to dive deep into your favorite crafting projects and learn new techniques along the way? Then it's time to join Craftsy Premium Membership. For ONLY $1.49, you'll receive a full year of access to expert-led tutorials, patterns, and projects in every category you can imagine. With a massive library of resources at your fingertips, you'll be able to create your best work yet and bring your crafting dreams to life. Don't wait – sign up now at CraftsyOffers.com and discover the endless possibilities of Craftsy Premium Membership!
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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Monday Feb 05, 2024
Episode #258: Willie Smith
Monday Feb 05, 2024
Monday Feb 05, 2024
On today's episode of the Craft Industry Alliance podcast, we’re talking about building a knitting business with my guest Willie Smith.
Willie Smith discovered knitting in 2007. He believes he’s been given a gift to entertain while teaching and his purpose is to spend his life enriching other people’s lives. Knitting is the vehicle he is using to achieve that end. Willie’s vision is for makers to get closer to making exactly what they want through the acquisition of a skill set. Willis is the owner of WNK and he aims for that brand to soon be a household name.
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Today's episode is sponsored by Artistic Artifacts.
Artistic Artifacts specializes in Creative Finds for Creative Minds. Shop a wide variety of fabrics, BERNINA machines and products, plus the tools and techniques to enjoy a full range of fiber arts and mixed media. Visit our store in Alexandria, VA or shop securely online at www.ArtisticArtifacts.com
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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Monday Jan 15, 2024
Episode #157: Kristina McGrath and Sarah Walworth of Tech Tip Talk
Monday Jan 15, 2024
Monday Jan 15, 2024
On today's episode of the Craft Industry Alliance podcast, we’re talking about writing technical instructions with my guests Sarah Walworth and Kristina McGrath.
Kristina and Sarah are yarn pattern technical editors, consultants, and coaches in the fiber industry. They have edited over 1000 knitting patterns between them. Since 2020, they have hosted Tech Tip Talk, a monthly broadcast about pattern writing and knitting design, and have written a handbook for knitting designers. They are committed to improving access to industry knowledge, helping designers create patterns that fit every size body well, to fully deliver on the promise to the maker. You can find them at techtiptalk.com
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This episode is sponsored by Craftsy.
Calling all crafters! Are you ready to dive deep into your favorite crafting projects and learn new techniques along the way? Then it's time to join Craftsy Premium Membership. For ONLY $1.49, you'll receive a full year of access to expert-led tutorials, patterns, and projects in every category you can imagine. With a massive library of resources at your fingertips, you'll be able to create your best work yet and bring your crafting dreams to life. Don't wait – sign up now at CraftsyOffers.com and discover the endless possibilities of Craftsy Premium Membership!
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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Monday Jan 01, 2024
Episode #256: Rachel Austen of Elle Crée
Monday Jan 01, 2024
Monday Jan 01, 2024
On today's episode of the Craft Industry Alliance podcast, we’re talking about paint-by-numbers with my guest Rachel Austen.
Rachel has a background in graphic and web design. She founded her paint-by-number kit company - Elle Crée - in 2017 out of her desire to create a nostalgic product from her illustrations that customers could interact with and that would spur their own creativity.
Rachel’s company seeks to reduce its impact on the environment by carefully sourcing eco-friendly components that are locally- and USA-made whenever possible. Elle Crée’s custom paint colors are mixed from USA-made acrylic, and their kits are assembled with the help of a small staff in Portland, Oregon.
Elle Crée’s kits made O Magazine’s list of best Made in America products in the summer of 2021. In 2023, Rachel launched successful collaborations with iconic illustrator Mary Engelbreit and Academy Award nominated film studio, LAIKA.
In the past 7 years, Elle Crée has become a premier manufacturer of American-made kits, being sold in over 500 gift shops nationwide.
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This episode is sponsored by The Academy for Virtual Teaching, a community of creative entrepreneurs, building proficient, profitable, and professional online teaching businesses.
In the Academy for Virtual Teaching’s Pro-Membership they can help you develop the skills needed to organize, film, edit, and add online education to your business model. They invite you to join their community of supportive colleagues as they share their creativity with students around the world.
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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Monday Dec 18, 2023
Episode #255: Brett Bara
Monday Dec 18, 2023
Monday Dec 18, 2023
On today's episode of the Craft Industry Alliance podcast, we're talking about bargello with my guest, Brett Bara.
Brett is the founder of Hello Bargello, a brand dedicated to reviving the vintage craft of bargello for modern makers. Brett is a crafts expert and creative entrepreneur who has been working in the crafts industry for over 20 years. Over the years, she's been a magazine Editor-in-Chief, a book author, a TV host, a video instructor, a brand spokesperson, a social media maven, a designer, a blogger--and more. Her entrepreneurial spirit has inspired her to start businesses that connect the young, urban folks in her community with the deep tradition of handcrafts. In 2013 Brett founded Brooklyn Craft Company, a modern crafting store and workshop space in Greenpoint, Brooklyn. In Brett's current role as owner of Hello Bargello, she strives to connect the dots between preserving traditional crafts and building a thriving, contemporary e-commerce business.
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This episode is sponsored by Craftsy. At Craftsy, we know making. Craftsy is your go-to destination for mastering every aspect of your craft. Take your craft to new levels in the new year with a Crafty Premium Membership for only $1.49. That's 99% off for an entire year! Start turning ideas into projects you can be proud of. Visit craftsyoffers.com today!
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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Monday Dec 04, 2023
Episode #254: Christie Troxell of Ritzy Parties
Monday Dec 04, 2023
Monday Dec 04, 2023
On today's episode of the Craft Industry Alliance podcast, we’re talking about craft parties and events with my guest Christie Troxell.
Christie is a master maker and creative professional specializing in the craft and party industries. In 2012, she founded Ritzy Parties, and grew a five-star business creating immersive, over the top celebrations for luxury and corporate clients nationwide. Christie also works closely with dozens of major global creative brands, retailers, and manufacturers as a strategist, designer, trend forecaster, and social media partner.
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This episode is sponsored by The Academy for Virtual Teaching, A community of creative entrepreneurs, building proficient, profitable, and professional online teaching businesses. In the Academy for Virtual Teaching’s Pro-Membership we can help you develop the skills needed to organize, film, edit, and add online education to your business model. We invite you to join our community of supportive colleagues as we share our creativity with students around the world.
Get a 30% discount on The Academy for Virtual Teaching right here.
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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Monday Nov 20, 2023
Podcast Episode #253: Austin Rivers of Knit the Rainbow
Monday Nov 20, 2023
Monday Nov 20, 2023
On today's episode of the Craft Industry Alliance podcast, we’re talking about serving the LGBTQ+ community through craft with my guest Austin Rivers.
Austin is a nonprofit founder; diversity, equity, and inclusion consultant; activist; and professional actor. He received his double bachelor's degree in politics and musical theatre from NYU, his master of public administration (MPA) from the University of Central Florida, and is starting his PhD in change leadership for equity and inclusion from the University of Central Arkansas this Fall.
Austin has worked on several progressive political campaigns and in the offices of elected officials in NYC. As an actor, he has toured the United States and around the world, performing in over 20 countries. Austin currently serves as the Special Assistant to the Chief Diversity Officer at the Rockefeller Brothers Fund and the founder and Board Chair of Knit the Rainbow, Inc., a nonprofit organization that collects and distributes handmade knit and crochet winter garments for homeless and at-risk LGBTQ+ youth.
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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Monday Nov 06, 2023
Episode #252: Sarah Resnick of Gist Yarn
Monday Nov 06, 2023
Monday Nov 06, 2023
On today's episode of the Craft Industry Alliance podcast, we're talking about growing a weaving yarn company with my guest, Sarah Resnick.
Sarah is the founder of the weaving yarn company Gist Yarn, and their newly launched sister brand Zollie. Since 2017, their small, creative team has been making yarn, patterns, and projects that weavers and makers are proud to bring into their homes. Sarah started her career as a community and union organizer, and made the switch to small business when she helped to launch a sewing factory in 2016.
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Today's episode is sponsored by The Academy for Virtual Teaching, a community of creative entrepreneurs, building proficient, profitable, and professional online teaching businesses. In the Academy for Virtual Teaching’s Pro-Membership we can help you develop the skills needed to organize, film, edit, and add online education to your business model. We invite you to join our community of supportive colleagues as we share our creativity with students around the world. Get a 30% discount right here.
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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Monday Oct 16, 2023
Episode #251: Sally Moore of Parker Avenue Knits
Monday Oct 16, 2023
Monday Oct 16, 2023
On today's episode of the Craft Industry Alliance podcast, we're talking about owning a local yarn shop with my guest Sally Moore.
Sally is the owner of Parker Avenue Knits, a local yarn shop in Detroit, Michigan. She opened the shop in December 2021. Sally is also a litigation attorney and has been practicing law since 1986.
To Sally, litigation is an advanced selling exercise. Evaluating facts and assessing circumstances leads to the meaningful attainment of goals whether you’re in the courtroom or selling yarn.
Sally began knitting when she was 10 years old and has been an avid knitter for the past 15 years. One thing she loves about knitting is that it is an exercise in self-expression within the confines of a pattern, allowing her to both adhere to rules and showcase her individuality.
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This episode is sponsored by Craftsy.
Calling all crafters! Are you ready to dive deep into your favorite crafting projects and learn new techniques along the way? Then it's time to join Craftsy Premium Membership. For ONLY $1.49, you'll receive a full year of access to expert-led tutorials, patterns, and projects in every category you can imagine. With a massive library of resources at your fingertips, you'll be able to create your best work yet and bring your crafting dreams to life. Don't wait – sign up now at CraftsyOffers.com and discover the endless possibilities of Craftsy Premium Membership!
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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Monday Oct 02, 2023
Episode #250: Jamie Trinier and Jessica Drain of SewTites
Monday Oct 02, 2023
Monday Oct 02, 2023
On today's episode of the Craft Industry Alliance podcast, we’re talking about product development with my guest Jamie Trinier and Jessica Drain of SewTites.
An oil and gas engineer for most of her career, Jamie discovered the love of quilting after watching her mom sew many Halloween costumes, Christmas PJs, and quilts as a child. She started sewing when she made a king-size log cabin quilt for her husband over a decade ago.
In April 2021, Jamie made her lifelong dream of owning a quilt shop come true when she purchased a long-standing Calgary quilt and fabric shop, @outofhandquilting.
A career marketer and graphic designer, Jessica has been helping businesses brand and market themselves for almost two decades.
These days, Jessica spends most of her working time designing and developing new products, along with dreaming, strategizing, and managing the SewTites business as a whole.
Jessica lives in Billings, Montana, with her two sons. She enjoys hand lettering, which she posts from time to time over @sassiejessiegifts, is becoming a private pilot, and hits her local CrossFit gym as much as possible. She and her family are also often found outside camping, skiing, boating, gardening, and doing all the Montana things.
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This episode is sponsored by Artistic Artifacts.
Artistic Artifacts is a creative resource for fabric, fiber, and mixed media art products sold online and in our shop in Alexandria, VA. We are an authorized BERNINA dealer and carry a full line of WonderFil Specialty Threads. Our goal is to be the source of Creative Finds for the Creative Mind — come shop with us!
We carry a wide selection of fabrics for the sewing and quilting enthusiast — modern quilting cottons, Australian Aborigine-designs, Indian, Indonesian and African prints,hand dyed and so much more — along with a variety of notions and sewing supplies. You will also find a wide selection of art supplies, and vintage finds.
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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.