Episodes

Monday Mar 16, 2020
Episode #165: Norma Loehr of Orange Lingerie
Monday Mar 16, 2020
Monday Mar 16, 2020
On today's episode of the Craft Industry Alliance podcast we’re talking about building a sewing pattern business with my guest Norma Loehr.
Norma is the founder and creative director of Orange Lingerie. After a career in financial services, she started Orange Lingerie and began making custom bras for individual clients in 2010. In 2013 she published a book on how to sew and fit bras and then began releasing her own line of bra sewing patterns and teaching her techniques in weekend workshops all over the U.S.
Her company’s mission is to enable sewists to make their own beautiful and professional looking lingerie.
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Today’s episode is brought to you by Therm O Web, maker of some of the craft industry’s most enduring and innovative brands, including HeatnBond, ZOTS, iCraft and Deco Foil. Based in the Chicago suburbs, second-generation, family-owned Therm O Web is proud to have served the creative community for nearly 50 years with quality products for sewing, quilting, embroidery and paper crafts. Visit thermowebonline.com to learn more.
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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

Monday Mar 02, 2020
Episode #164: Kate Alarcon
Monday Mar 02, 2020
Monday Mar 02, 2020
On today's episode of the Craft Industry Alliance podcast, we're talking about building a business as a paper flower artist with my guest Kate Alarcon.
Kate Alarcón is known for her signature designs of uncommon paper botanicals. She teaches flower crafting workshops through her company, The Cobra Lily, and her remarkable pieces have appeared on sites including Martha Stewart Living, Design*Sponge, Poppytalk, and The House That Lars Built, among others. She lives in the Seattle area.
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This episode is sponsored by Darice.
With over 45,000 arts and crafts items across hundreds of product categories, Darice is your one-stop source for wholesale supplies for your craft hobby, business or store.
Whether you make items to sell at craft fairs and your Etsy shop or you teach workshops or make craft kits to sell, find all the supplies and products you need for your handmade business. Darice is offering an exclusive promotion for Craft Industry Alliance listeners. Visit Darice.com and use promo code CIA15 at checkout for 15% off your order. Offer valid through 3/31/20.
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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.